MicroStrategy Increases Bitcoin Holdings by $531 Million as BTC Price Rebounds Above $107K

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MicroStrategy, led by Michael Saylor, now holds 597,325 Bitcoin (BTC) with a total investment of approximately $42.4 billion, averaging $70,982 per coin.

As the world's largest publicly traded corporate holder of Bitcoin, MicroStrategy continued its BTC accumulation streak last week amid improving investor sentiment and rising prices.

Latest Bitcoin Purchase Details

According to an 8-K filing submitted to the U.S. Securities and Exchange Commission (SEC) on Monday, the company purchased 4,980 BTC at an average price of $106,801 per coin**, totaling **$531.1 million.

👉 How does MicroStrategy's BTC strategy outperform traditional investments?

Bitcoin's price climbed from around $101,000** on June 23 to over **$108,000 by the weekend, as tracked by CoinGecko.

MicroStrategy’s Bitcoin Holdings at a Glance

2024 Bitcoin Accumulation Trends

MicroStrategy has added 85,871 BTC ($9.5 billion) year-to-date (YTD), with its annualized BTC returns rising to 19.7%. The company aims to achieve 25% returns by 2025.

| Metric | Value |
|----------------------|-------------|
| Q2 2024 BTC Returns | 7.8% |
| 2024 Net Purchases | 140,538 BTC |

Did MicroStrategy Move $796M Worth of BTC?

Blockchain analysts observed that MicroStrategy transferred 7,383 BTC ($796 million) to three new wallets on Sunday. Lookonchain speculated this was likely for enhanced custody security.

"MicroStrategy has historically been a buy-and-hold investor, only selling 704 BTC in December 2022 before repurchasing 810 BTC days later," noted Lookonchain.

Michael Saylor’s Long-Term Bitcoin Philosophy

Saylor recently reshared a 2020 interview with RealVision’s Raoul Pal, where he explained MicroStrategy’s long-term Bitcoin strategy:

"I buy Bitcoin not for trading, but for the next generation—the employees of my successor. Even if its value increases 100x, I won’t sell. Bitcoin is the ultimate asset."

👉 Why institutional investors are doubling down on Bitcoin

FAQs About MicroStrategy’s Bitcoin Strategy

1. Why does MicroStrategy keep buying Bitcoin?

MicroStrategy views BTC as a superior inflation hedge and long-term store of value, aiming to maximize returns for shareholders.

2. How does MicroStrategy fund its BTC purchases?

The company uses excess cash, debt offerings, and stock sales to finance acquisitions.

3. What’s the average cost of MicroStrategy’s BTC holdings?

~$70,982 per Bitcoin across 597,325 BTC.

4. Has MicroStrategy ever sold Bitcoin?

Only once in December 2022 (704 BTC), repurchasing 810 BTC days later.

5. What’s MicroStrategy’s 2025 BTC return target?

25% annualized returns from its Bitcoin holdings.


Disclaimer: This content is for informational purposes only and does not constitute financial advice.